WISCONSIN RAPIDS – Stora Enso (NYSE: SEO) announced Forest Stewardship Council® (FSC) certification of its industry-standard coated printing paper, Productolith®. Effective October 1, all Productolith gloss, dull and matte sheet shipments will be FSC-certified (SW-COC-1930). This label provides the company’s end-users with the confidence that purchasing Productolith sheet products directly supports responsible forest management.

“This FSC certification of Productolith means that our customers will continue to enjoy the very best print quality, while demonstrating their respect for environmentally friendly solutions and quality printing,” said Anthony McDowell, vice president, branding and market communications for Stora Enso in North America. “This means that our top two coated freesheet grades, including our premium brand Centura®, are now chain-of–custody certified, offering more options to printers and end-users everywhere.”

Productolith is an industry standard in North America, trusted for its dependable press and bindery performance. It features high brightness and provides print brilliance with a clean optical whiteness. Productolith contains a minimum of 10% postconsumer recycled fiber from the company’s recycling facility and offers a highly refined printing surface that delivers excellent print smoothness.

Productolith is available in three finishes: gloss, dull and matte. Basis weights range from 60 lb. to 105 lb. text, and from 65 lb. to120 lb. cover. The Productolith brand is part of a comprehensive line of Stora Enso coated fine papers produced in North America.

FSC Certification

FSC certification requires that a paper product be traced all the way back to the forest through a process called chain-of-custody certification. Chain of custody begins with the harvesting of the tree in the forest, and it includes processing, production and distribution through the mill and right up to when the product reaches the end user’s office or home.

Stora Enso is a vital link in this FSC-certified product chain (see graphic below). The company holds an FSC chain-of-custody certificate (SW-COC-1720) demonstrating that a system is in place to track FSC-certified fiber from the stump to the mill gate. The Stora Enso Wisconsin Rapids, Wisconsin, paper mill then has its own FSC chain-of-custody certification (SW-COC-1930), signifying that it has a tracking system in place to control and verify certain levels of FSC-certified fiber to meet labeling requirements. This also means that the mill obtains a required level of FSC-certified fiber from FSC- certified sources, while the remaining fiber is either postconsumer material or fiber deemed controlled based on FSC requirements.

Stora Enso

Stora Enso is a global integrated paper, packaging and forest products company, and a world leader in sustainability. In North America, the company is a leading producer of coated and supercalendered papers, and a premier producer of speciality papers. Stora Enso has papermaking operations in Biron, Kimberly, Niagara, Stevens Point, Whiting and Wisconsin Rapids, Wisconsin; Duluth, Minnesota; and in Port Hawkesbury, Nova Scotia, Canada. Learn more by visiting www.storaenso.com/na.

Stora Enso and sustainability

Stora Enso is the only paper and forest products company that has been part of the Dow Jones Sustainability Indexes every year since its inception in 1999, receiving the highest possible score (100%) in environmental reporting, environmental policy and industry-specific environmental management systems. Stora Enso is an active founding member of the Chicago Climate Exchange, a voluntary program for reducing greenhouse gas emissions through market-based trading, and was also recently named one of the Global 100 Most Sustainable Corporations in the World by the World Economic Forum. Stora Enso is the world’s oldest continuously operating company, with documented shares dating to 1288. Today, Stora Enso shares are listed in Helsinki, Stockholm and New York.

About the Forest Stewardship Council

The Forest Stewardship Council (FSC) is an international, independent, not-for-profit organization made up of social, environmental and business concerns. The FSC standards are widely endorsed and supported by environmental groups such as Rainforest Alliance, WWF Canada and ForestEthics.

Media contact:

Jeff Troll, director, marketing, (203) 356-2300, or jeffrey.troll@storaenso.com.

Product contact:

Contact a local Stora Enso representative; call the national customer service team at 1-800-436-2635; or visit www.storaenso.com/na.

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