10/16/2012

Terry Mattson, president and CEO of Visit Duluth, was recognized with a 2012 Vision Award for Leadership for his marketing efforts following the June flood. The honor was given by editors of Meetings: Minnesota’s Hospitality Journal on Sept. 27 in Minneapolis.

The Best in Minnesota’s Hospitality Industry Leadership Award, bestowed for calling others into action and making an impact, is one of seven Vision Awards that celebrate professionals who demonstrated best practices during the past year.

Mattson was recognized for immediately working with city, state and federal officials to create a unified message that the city’s tourism infrastructure was undamaged and ready for business.

“Terry Mattson leads with a passion and desire to serve the best interests of our community,” Anna Tanski, Visit Duluth director of sales and marketing, said in a news release. “He opened clear channels of communication between industry stakeholders and multiple agencies. He gathered input and feedback, then set a plan in motion based on one collective voice. Without his proactive leadership, the negative impact to Duluth’s tourism industry could have been devastating.”

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